Job Description

Purpose
We are looking for an amazing, data-driven inbound marketer to own the majority of the marketing funnel for applicable clients. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing to close those leads into customers, the latter of which sales leadership will help you accomplish.
Responsibilities
Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, white-papers, ebooks, reports, webinars, infographics, etc.).
Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
Optimize our marketing automation and lead-nurturing processes through email, content, and social channels.
Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
Effectively and clearly communicate with the client relating to the marketing efforts’ results.
Requirements
BA/BS degree or equivalent work experience.
Some Past Experience In Marketing Is Preferred.
Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
Proficiency in HubSpot’s marketing automation and blogging software features in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers. Training opportunities are available for you to refine these skills.
Bonus skills: HTML/CSS, Adobe Creative Suite.
To Apply, Send
Cover Letter summarizing qualifications and interest in the position.
Resume.
Three references: please include the name, e-mail address, phone number, and professional relationship to each.
Written answers to two of the following questions (Simply pick two, keep answers to 300 words maximum each):
Describe your experience using content marketing on a client website to achieve a specific goal. What were the goal, strategy, and results?
Describe your experience developing communications to reach audiences. How did you implement utilizing Social Media?
Describe your experience in creating a brand voice on behalf of a client. In what ways did you implement communications in that brand voice? Who was your target audience and how did you adapt your messaging strategy to appeal to them?

Job Tags

Work experience placement,

Similar Jobs

Bilingual Therapies

School-Based Licensed Practical Nurse (LPN) | Deltona, Florida Job at Bilingual Therapies

...Description Job Description Active Licensed Practical Nurse (LPN) license and minimum 1+ years Licensed Practical Nurse (LPN)... ...or Licensed Vocational Nurse (LVN) credentials is sought for a contract assignment supporting K-12 students in a school district setting...

FocusGroupPanel

Remote Data Entry Specialist - Entry-Level, Flexible Hours Job at FocusGroupPanel

...A remote survey panel organization is seeking a Data Entry Clerk for an entry-level position. This role allows you to work from home with maximum flexibility and earn extra income. Ideal candidates are self-motivated individuals who enjoy data entry tasks and can follow...

E and H Construction

Office Manager Job at E and H Construction

...Job Description Job Description We are lookingto hire an Office Manager to join our team! You will be responsible for overseeing the administrative activities of the organization. Responsibilities: Manage records and information Plan and maintain work facilities...

Neudesic, an IBM Company

Senior Data Engineer Job at Neudesic, an IBM Company

...are currently seeking a Principal Consultant to join Neudesics Data & AI practice. The ideal candidate has significant knowledge and... ...Technology Plus: Microsoft Azure Certified Azure Data Engineer Experience with Predictive Analytics, Machine Learning, Artificial...

Manpower

Medical Laboratory Scientist Job at Manpower

...leader in blood health dedicated to improving patient outcomes through precision medicine and transfusion science. As a Medical Laboratory Scientist, youll perform critical immunohematology testing and ensure the safe and accurate provision of blood products for transfusion...

INBOUND MARKETING COORDINATOR Job at Tytanium Ideas, Inc., Rocklin, CA

V0pLMXRnaEptQzNqSEV3ejZ2VksrYWNucmc9PQ==